11 Best Ways to Promote Your Business For Free

Nearly every Michigan business owner would like to place their services or products in front of their possible customers. However, many of the regular methods are not free, and not everyone can get TV Advertisements when they are just establishing the business. Don’t worry, because it is still possible to effectively promote your business online without spending big money.

So to prove this point, here are some best ways to promote your business for free. These advertising strategies would not be expensive for you but need a one-time investment of your time.

Best Ways to Promote Your Business For Free

Get Listed In Business Directories
Business directories are the best way to ensure customers know that your website is available. Don’t just put yourself on any traditional list though, make sure it’s relevant, such as a local directory listing, to receive the best return.

Optimize Your Business Listings
It one thing to make a listing, but it one more to optimize it. Complete every field in your Michigan business listing profile, add images, and collecting reviews. You can boost the benefit of your business and rank over competitors in searches. It also essential to ensure that the information in your business listing is exactly similar to the information on your website.

SEO Your Business Website
Search engine optimization cannot overlook in the arena of regular Searching. Get a book or check out a web-based how-to guide on SEO and ensure your website is prepared for performance on search engines like google.

List On Google My Business
Google is doing search individual and now shows results that target your local area. For instance, if anyone searches for a restaurant, it will display the one in your area using a map. Therefore, it has almost become essential for any business to get listed on Google My Business.

Use Social Media
Social media is the one other free method to get the word out regarding your business. The most common business accounts are Facebook, Twitter, LinkedIn, Instagram, and but ensure that you think about using other sites that may be unique to your niche, like Pinterest or Reddit.

Provide a Free Or Discounted Product/Service
In a similar line of thinking to the lead magnets, we pointed out, offering something free or at a discount is a superb method to attract potential customers. Based on your business Product/Service, it can also be useful to consider a loss on this so that you can draw in market share.

Press Releases
Every time your company does anything newsworthy, feel free to publish a press release that possibly people will discover. They’re an effective marketing tool to utilize to help create a promotion, and getting free distribution of them is an extra. You can find many websites available to use for your press releases, like right here on myswmi.com.

Request for Reviews
60% of individuals visit a website after checking good reviews regarding the business, and 90% rely on reviews as much as they trust a personal suggestion. To get reviews, just set up your Google My Business listing along with other business directories that take reviews and after that send the links to the customers with the request that they put a review.

Make an Email List
An email list is a superb tool because all people have already shown at least a little interest in your business. Utilize this tool to keep customers accustomed to new products or services and all other applicable information.

Put Promotional Videos On Youtube Or Flickr.
YouTube offers a free method to deliver innovative promotional videos, but to be successful, you need to place content that people wish to view and are related to your business. A Flickr profile may also help by providing you with one place to gather all the images for your business and enables you to link back to your website.

Write Guest Posts
Guest posting is among the most effective methods to promote your business online. Guest posting is the place where you can write content for one other website that they then post and promote to their viewers.

Conclusion

Best Ways to Promote a Business For Free

Hopefully, this info has provided a better sense of how to promote your business online. These comparatively low investment approaches will assist you to get the process started. Eventually, there is no single assured successful strategy for promoting a business. It’s plenty of experimentation, and this list should get you started.